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"Rise of the Neo-Greens" at wired.com

Apr 26, 2006 Author: Aysia Wright | Filed under: Eco at Large, Greenloop

“there’s only one consumer item that’s more self-expressive, more mobile, and more on display than the car in your driveway - the clothes on your back. Which is why green apparel - the logical extension of the hybrid movement - is on the rise.”

Read the full article, it is really a good one. wired.com
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3 Responses for ""Rise of the Neo-Greens" at wired.com"

Benoit Lapierre April 26th, 2006 at 8:13 pm 1

Hi
I like your blog
keep on going !
Matthew Guy April 26th, 2006 at 9:48 pm 2

Interesting that the article really equates green consumerism with the affluent urban set.

Since investigating downshifting (as am about to do it) I have found that many of those who are spending less on other parts of their life are interesting in still spending more on green products, the solar panels, the bio fuel, the organic and the sustainable products.

I suppose thats another article - but got me thinking.
surfast April 26th, 2006 at 10:05 pm 3

Matthew brings up a good point. I think there a many people out there willing to spend a little more to get a quality product. I would be really interested in his findings regarding downshifting and how this trend will effect the small towns throughout this country. Good peice.

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