In May SURFER magazine in partnership with Patagonia released its first issue of the magazine printed on recycled paper. In the July Issue of the Magazine female big wave pioneer Sarah Garhardt Ph.D. makes a plea to surfers and the surf industry to start supporting organic cotton and it looks like the industry is starting to take notice. With lines of organic cotton t’s from Sector 9 Organics, earth friendly footwear Green Toe (coming next month to Greenloop) from Simple and due out this summer a line of shirts from Australian surfwear giant Rip Curl being released under the Rip Curl Planet label.

Good on ya’ mates, no one will benefit more from clean cotton then the men and women of the ocean.