eco fashion news and reviews brought to you by Greenloop
In a recent interview on Stylehive, CEO of Zooey, Alice Heller stated the sentiment of so many transitioning fashion brands, “Eco-friendly fashion is not about a trend, it is about changes that need to be made and the beginning of a new age in business. Companies must adapt to new ways of doing business and developing product, it’s the beginning of the future.” Alice plans to convert Zooey’s entire line to sustainable fabrics over the course of the next year.
In the meantime, Zooey and Love & Eight have joined together to create luxurious organic cotton and bamboo t-shirts. Their bold graphics are a perfect match for the woman who wants everyone to contemplate the state of our warming planet. Five percent of the sale of each Zooey Organic t-shirt goes to Healthy Child, Healthy World, which educates parents on how to keep their children safe from the harmful chemicals ubiquitous in today’s world.
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2 Responses for "Zooey Organic: The Beginning Of The Future"
Also, Eco-friendly means buying local made products to reduce carbon footprint. So where are this T’s made? If they are made in China how do consumers know that it was not made in a sweat shop, and if it was fair trade? Plus, imagine all the energy need to get to consumers!
appreciating miguels comment making us aware of the complexity of sustainable products especially in the textile industry i do have to clarify that all recent scientific reports and statistics say that worlwide transportation via ships and trains have an insignificant effect on products footprints. it only gets bad when flights are involved and actually bearly as bad are all distributions by trucks.
anyway most energy consumption of any garment will always take place during its time in end-users hands (around 70-80%) so everybody can hugely reduce a garments footprint by e.g. washing at only 30 degree celcius and best not using dryers at all (they also have negative effects on the garments durability which again worsens the life-cycle footprint of any garment).
imagine if both industry but also consumers would act responsible for what ever they produce or purchase…
what a wonderfull world we could have
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