Victoria E, Greenkeeper
Victoria Everman is a model, environmentalist and journalist living in San Francisco. She is a contributing blogger for In The Loop, a founding member of GreenMUA and the U.S. Spokesperson for Twice Shy Clothing.
You lived in Darien, Connecticut. Is that where you grew up? How did you come about your green mission?
Actually, I never lived in Darien, but I did live on Avon, Middletown, Enfield and Stamford. I didn’t grow up in Connecticut – I was born in Indiana and have moved around a lot. Living green was something that I always grew up with, but not in the traditional sense. My family was green because it was more affordable to reuse or make our own things (including food and clothing) than buying new. Some school years began with shopping at the Salvation Army. While those days are behind me, that do-it-yourself mentality has still stuck with me.
You’re part of this new breed of model who blends her career with environmental activism. It’s no longer an after thought, you integrate the two. How does that work?
Being a green or eco-model was just a natural part of my career progress. I’ve been modeling since I was 6 and being able to work with sustainable companies and organizations is a fantastic opportunity. Being a green model isn’t just about wearing organic cotton clothing and being mindful of how much you travel – there are many more elements, such as make-up, hair products, locations … etc. There is no rule anywhere that says you can’t be beautiful and sustainable – if national parks can do it, why can’t models?

Hi Starre, you’re 