With their focus on bags and sustainable materials Sarah Woo and Lenore Ma bring eco-fashion to the Ivy League.

We love the idea of fashion design as a major extracurricular activity. Read the full article at yaledailynews.com or visit their site at http://www.yale.edu/ycouture/. Sarah and Lenore if you are listening we would love to see your bags.

Shop our collection of sustainable bags and accessories at thegreenloop.com

Critics are claiming since less than 1 per cent of the world’s cotton production is organic; this will never be anything but a niche area.

At a cost of 17 teaspoons of chemicals per non-organic T-shirt 1 per cent is a great place to start.

Shop organic T-shirts or read the full article How you can make a difference by Lucy Siegle at the observer.

Wearing Your Values, Eco-Fashions are on Today’s Runways by Joel Gershon of emagazine.com highlights FutureFashion an event sponsored by New York-based Earth Pledge during New York’s famed Fashion Week last February. In attendance were some of the fashion industries hottest names; Diane von Furstenberg, Halston and Oscar de la Renta all featured outfits made from eco-friendly fabrics and materials in a marriage of upscale elegance and sustainability.

Gershon had this to say about the industry. “Launched to provide an alternative to chemically treated clothing, the eco-fashion business has been slow to catch on, and was for years linked to potato sacks and oddly styled t-shirts. These days, fine natural fabrics made from organic cotton, wool and linen, tencel (made from wood pulp), hemp, bamboo, Ingeo (made from corn) and silk are used to create sharp, stylish outfits. After much experimentation with these materials over the past 15 years, even such household names as Patagonia, Nike and Timberland have embraced the concept.”

Read the full article | shop Greenloop for Eco-fasion.

Before you hit the town tonight take a moment to make sure your shopping list includes the latest in Organic Booze. Cruise on over to CocktailOrganico and green up your St. Patrick ’s Day festivities.

Lü Magazine pronounced Lü, is a green fashion magazine in the making. It means green in Chinese.

“What China does in the next few years will decide the fate of the earth. The vast majority of clothes worn in the West are now made in Asia. In turn Asian culture is influencing Western culture through Feng Shui, movies, videos. It’s time for an international global fashion publication to reflect and set these trends.”

What do you think? Is Lü Magazine “the green fashion publication for the future of the species”?

Founded by Rebecca Luke and Sean Schmidt, SSF is an international, member-supported nonprofit organization created to provide information, resources and innovative programs that promote sustainable living and sustainable design.

From fashion, food and film to interior design, travel, music and more, SSF has designs on making sustainability the next big thing, as well as a timeless trend by using the power of popular culture to influence consumer choices.

This month in SSF’s online magazine.
>Interview: Daryl Hannah
>The military goes green
>Nike goes organic
>Biodiesel hits the big time
>Indy cars use corn to race

Vivavi offers contemporary, sustainable furniture and home furnishings for the environment-minded modern lifestyle. Founded by Josh Dorfman, creator and host of the The Lazy Environmentalist, in 2003 Vivavi offers product collections by forward-thinking designers who consider green design a prerequisite for Good Design.

According to Josh the idea is simple: live modern + tread lightly. The possibilities for doing so astound and inspire.

Vivavi is a member of 1% For The Planet, an alliance of socially and environmentally responsible businesses that donate 1% of all sales to non-profit, non-governmental environmental organizations. Their furnishings are fantastic, you can shop online or visit Vivavi in their Brooklyn Design Gallery.

Eco-conscious fashion has gone from hippie to hip. As the list of sustainable fabrics grows — materials from soybeans, wood pulp and even bamboo — so does the popularity of eco-embracing designers.

“People want more than a label. They want a back story so they can feel good wearing the outfit,” says clothing designer Linda Loudermilk, whose clients have included Meryl Streep and Leonardo DiCaprio.

Read the full article at usaweekend.com

Yes, we love that stars show up to the Oscars in hybrids to partially compensate for the ridiculous stretch SUV action of their brethren. But imagine Joan Rivers gasping over a bamboo silk gown? Or Isaac Mizrahi inappropriately grabbing a breast draped in supple hemp? And then seeing the dress plastered all over People and Us Weekly? It could all start happening on Sunday, people. Celebs have two more days to check out Jan’s Klingberg’s Adidé Oscar Goes Green wares at the Beverly Hilton. The gown worn on the Red Carpet will be auctioned off afterwards, with the proceeds going to the Conservation Alliance. Which gorgeous celestial bod will go green (feel free to speculate below)?

The Oscar Goes Green gowns are made of Bamboo and Hemp Silk, with trimmings and embellishments that include decorative leaves cut from silk organza, fresh water pearls and rough cut garnets. The gowns are a departure from Adidé’s more overt, message-driven wear. They strive to evoke classic Hollywood glamor with fishtail trains, draping at the back, and off-the-shoulder styles.

"We wanted to make the dress very symbolic as well as show what can be done with bamboo fiber," Klingberg says. "You can be sustainable and still have fashion."

Prior to launching Adidé, Klingberg worked with Ralph Lauren and Donna Karan. Adidé (pronounced ad-dee-day) is Hungarian for "give me more," which is defined in terms of making the right choices and appreciating and respecting the things we have instead of accumulating more possessions. With all the SWAG about, it may be difficult for Academy honorees to keep this in mind. But eco-SWAG and thoughtful gowns prove welcome drops in the in the celebutainment bucket. Via Kyrian Corona at Makeover Media. :: (Originally posted on Treehugger.com, with a few additions.) Adidé.

Yes, we at Greenloop are on it….check in with us at www.thegreenloop.com soon
for new lines, including Anna Cohen, Loyale, Forte Denim and more…maybe even Adide.

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Best regards,

Aysia