Portland Fashion Week is here once again, and we at Greenloop are of course, quite excited about our hometown’s big green fashion event. Last year, we saw heavyhitters of eco fashion, like Anna Cohen, Stewart + Brown, Del Forte, and NatureVsFuture strut their stuff on the emerald catwalk. In 2008, Nike Considered returns as a sponsor and designer at the event. Another PDX native, Sameunderneath, is returning with their sustainable ready to wear line and egalitarian message, along with IDOM and Alula. Tons of fresh faces are hitting the 2008 runways along with the PFW veterans, like Collier, Salvationware, Revival Clothing, In Harmony, and Strung Out by Peniche. All will be showing their Spring/Summer collections for 2009, and all will be vying for the attention of buyers and press alike.

Portland Fashion Week is the only fashion week in the US completely devoted to sustainable designers; sustainable fashion means sourcing, manufacturing, packaging, and/or shipping in ways that are the most considerate of the ecologies and communities they effect in the process. PFW focuses mostly on the talent of indie designers, and aims to give these emerging business owners a leg up in the fashion world by making the show very affordable to participate in. PFW also seeks to draw national attention to this gorgeous city itself, and it’s unique blend of art, commerce, and sustainability. Portland is indeed a lush, green metropolis devoted to artisanship and strong community, making PFW the ideal scene for Portland’s design mavens to show the world what they got. The event runs from October 8th-12th at the Portland Design Center in the 14 Square building of Portland’s posh Pearl District.

Greenloop stocks the best of the best in eco fashion on the web and now’s your chance to enjoy the sustainable style revolution for less! Greenloop’s Annual Summer Sale is happening now through July 20th, and it is one of the best times of year to get in on our incredible selection of eco chic organic cotton, bamboo, hemp and recycled clothing. Save up to 70% on some of the best ethical style and eco accessory brands around…Stewart+Brown, Loomstate, Edun, Peligrosa, Habitude, Vy & Elle, Jack & Marjorie, Toggery, Del Forte, Pi Organics, Linda Loudermilk and so many more. We will be adding new items all week long, so shop early for the best selection!

Tierra Forte of Del Forte denim was featured recently on The Sundance Channel’s The Green, and for good reason. Tierra has been deeply involved in the greening of the fashion industry, from her partnership with the Sustainable Cotton Project to provide education on organic farming to agricultural workers to her cutting edge denim recycling program, Rejeaneration. Del Forte’s 100% organic cotton denim line is Made In The USA. Get a behind-the-scenes peek at Tierra’s factory in El Paso, TX…

Presented by Emerging Green Builders of New York, a subsidiary the United States Green Building Council (USGBC), Project Earth Day is the second sustainable fashion show to promote sustainable design and build a platform for eco-conscious designers of different fields to merge their talents and collaborate on smarter design choices. The designers of the runway and surrounding space, Rockstararchitecture, summed up the event:

Project Earth Day embodies more than sustainable, chic, eco-fashion. It expresses and exemplifies the inherent connections that exist between all the creative fields. Architecture, Fashion, Product Design, Artisans, Interior Design, and Graphic Design all share similar facilities in their respective approaches and end-products which, nowadays, are exaggerated even more by the need for sustainability and the creative and innovative processes involved in being as “Green” as possible. Our goal was to show this latent connection, bringing it to fruition in the light of “green” design.

The show includes some Greenloop favorites like Del Forte, Charmone, and Peligrosa, as well as designers from their student design competition. Project Earth Day is sponsored by the sustainable furniture design company, Teknion, and will take place in their eco-friendly Chelsea showroom this evening. The after-party is at the hot new club Le Royale and starts at 9. 21 Seventh Avenue South. Enjoy.

For ladies it’s all about emphasizing the waist this Spring, either with cinched in retro dresses, up-to-there trousers or shorts pulled tight with impossibly tiny belts. High waists are a sophisticated look and make your gams look a mile long…well almost. Check out these looks by Stella McCartney, Walter, Del Forte Denim, and Ecoskin.